Big Data, Simplified.

Atlas helps consumer goods companies make better decisions 

by harmonizing data and extracting richer insights … in less time.

Different Reports for Different Folks

Retailer team-leads need insights into their respective accounts. Sales personnel need insights into their accounts and channels. Brand managers need insights into their categories and brands. Supply chain managers require multi-level perspectives into warehouses, DCs, zones and stores – and the senior leadership team needs insights across the enterprise.

Run Reports the Way You Run Your Business

Atlas provides a single, intuitive interface that accelerates the Insight-to-Impact Cycle, while delivering multi-echelon reporting. Atlas’ Four-A methodology (see video on the right) empowers each respective user by streamlining the flow of information … from data to decision. 

Insight to Impact 

Snapshot of Recent Case Examples 

$19.8 MM

In Incremental Sales

$14 MM

In Incremental Sales


Increase in Productivity


Gain in Efficiency


New Technology Boosts Return on Retail Investment

New Technology Boosts Return on Retail Investment

Not long ago, consumer goods companies’ retail coverage strategies were based on two variables: budgets and store counts. All stores were considered equal. Then, advancements in technology, such as product potential indices and geo-demographic modeling, enabled retail...

Atlas Technology Group Expands Management Team

Atlas Technology Group Expands Management Team

Laurie Brewer, an expert in consumer goods category management, joins the Atlas team to lead the company’s planogram automation product line March 28, 2019, Rogers, Ark. – Atlas Technology Group is pleased to announce that Laurie Brewer has joined the company as vice...