What is going on with Atlas?
Click and Collect: Who’s Really Buying Your Products?
In the U.S. grocery retail marketplace, fundamental assumptions are made about retailer segmentation. For example, value retailers in grocery, dollar and mass typically win with lower-to-middle-income, middle-aged shoppers, while other retailers skew slightly younger...
Click & Collect – Evolution of Shopping
Our lives are being impacted by advancements in technology. The way we communicate, how we dress, how we shop, what we are buying and even how we entertain ourselves has evolved. We are slowly integrating our daily lives to take advantage of…
New Technology Boosts Return on Retail Investment
Not long ago, consumer goods companies’ retail coverage strategies were based on two variables: budgets and store counts. All stores were considered equal. Then, advancements in technology, such as product potential indices and geo-demographic modeling, enabled retail...
Atlas Technology Group Expands Management Team
Laurie Brewer, an expert in consumer goods category management, joins the Atlas team to lead the company’s planogram automation product line March 28, 2019, Rogers, Ark. – Atlas Technology Group is pleased to announce that Laurie Brewer has joined the company as vice...
Atlas Use Case – Value Added – Generic
Supplier Improves Product Attribution Efficiency by 98.8% and Data Accuracy by 25%Atlas Incorporates Machine Learning into Multinational Auto-Attribution Solution.
Atlas Use Case – Herbicide – Corp
Leading Supplier of Consumer Herbicides and Lawn Care Products Partners with Atlas to Eliminate Compliance-Related Fees and Create State-Specific Planograms
AMP Case Study
Leading Beverage Supplier Deploys AMP for Creating Store-Specific Modulars and Increases Productivity and Accuracy by More than 400%
Atlas Use Case – Pet Care – OSA – Generic
Leading Pet Care Supplier Uses OSA+ to Drive In-Store Efficienciesand Captures Incremental Revenue of $34 MM from Four Retailers*
Atlas Use Case – Data Harmonization – Paints and Coatings
Supplier Increases Sales by 28%* while Improving Inventory Position. Atlas Harmonizes Disparate Data Sets to Improve Store-Level Performance.
Selecting the Right Service Provider
Choosing the right service provider often requires decision makers to look beyond their immediate needs - even when sourcing companies providing point-based or product-specific solutions. In retail - and even more so in technology - the rate of change...